MANGUPURA, balitourismnow.com – Kuta is once again experiencing a resurgence. For several years after the pandemic, this iconic tourism hub in Bali has shown a steady upward trend in tourist visits.
Industry observers have noted increased activity in the area, supported by the emergence of various new lifestyle and culinary businesses.
From the government’s perspective, Kuta’s transformation is further strengthened through the Kuta Beach Revitalization Project, part of the Bali Coast Conservation Project (BBCP) Phase II.
The project stretches 6.51 kilometers across Seminyak, Legian, and Kuta (Samigita). This ambitious project aims to address coastal erosion, restore the beach’s physical beauty, and revitalize the Kuta coastline’s global appeal as a leading beach destination.
Beginning in January 2025, the project includes the construction of four new breakwaters, the modification of one existing breakwater, and a 5-kilometer sand fill, starting near I Gusti Ngurah Rai International Airport and ending at Setra Asem Celagi Kuta.
The sand fill process is scheduled for October 2025, with full completion targeted for November 2026.
The project is divided into three main segments: Sekeh Beach to Jerman Beach, Discovery Kartika Plaza to Pullman Legian Hotel, Kudeta Seminyak to Petitenget Beach.
This large-scale beach restoration is expected to provide far-reaching benefits—not only improving the beach’s environmental condition but also revitalizing the economic potential of surrounding businesses.
Former Badung Regent Giri Prasta previously emphasized how similar revitalization efforts in the Samigita area had a positive impact on tourism. He noted that visitors, who had previously shifted to other destinations like Canggu, are now starting to return to Kuta.
“We’ve seen it clearly. Since the improvement of the pedestrian path in the Samigita area, tourism has shifted back from Canggu to Kuta. This is clearly visible on the ground and reflected in the increase in hotel occupancy. I believe this is a solution we must all support,” said Giri Prasta, as quoted by detik.com.
Strategically located just 2 kilometers from Ngurah Rai International Airport, and now supported by new revitalization efforts, Kuta is well-positioned to welcome the next wave of tourists—offering a refreshing, modern, high-quality travel experience, yet still rooted in authentic Balinese values and culture. [rilis]